ARTM2210 Intro to Web Design
Just another Intro to… siteArchive for Bi-Weekly Review
Texture: “The Ernest Hemingway Collection” [http://www.ernesthemingwaycollection.com/]
After careful review of “The Ernest Hemingway Collection,” the texture and appearance without a doubt stand out. Take the stained wood grain for example. It’s rich brown color and wood rings set the tone for the site as a whole. From quick glance, the scattered items off to the left side give the site a very open, intricate, and personal touch. Almost as if the viewer is looking into Ernest’s living room. A filled coffee mug, some loose change, a couple of photos, a passport, and name tag all give off a personal touch to the page viewer.
As far as line, shape, light, shadow, and patterns, the layout features many of these elements. Having the old, torn beige paper right-justified with all of the site’s information and links was a wise choice by the designer. The shape and color of the torn paper compliments the wood grain perfectly. The rectangular shape of the paper also flows with the site as the viewer scrolls down.
Going back to the items on the left, the shadows that are given off make the site 3-dimensional. The coffee for example has a grayish shadow, or “glow,” which makes it not only realistic, but also easy to look at. The photos, loose change, passport, and nametag all have drop shadows, which make the site seem practical. It’s realistic and believable if shadows all come from the same light source. (Whether it’s natural or unnatural.) And since all these items have proper shadows, with a proper light source, it looks extremely real.
The items and wood grain truly make the website. Without the grain, and realistic elements/items, the tone of Ernest Hemingway would not be successfully portrayed. It gives the site a personal touch. And for the viewer, personality is a key element.
Comments off
Bi-Weekly 4
Pikaboo website can easily get someone’s attention. The texture of the website brings out the everything to catch the viewer. The background as a darker brown-greenish shade helps bring out the links to navigate the site. The bright colors help bring out the texture so it is easier to read for the viewers. The squares outlined in black layer on top of background brings them out plus the bright colors. Having the person blurred and on the corner makes it feel real.
Comments off
BiWeekly 4
The Carbonica webpage on sixrevisions.com successfully uses line, shape, pattern, light, and shadow. The site is composed of many layers, all with different texture patterns which resemble parchment or thin woven material. The layers’ patterns are not all perfectly smooth or even, but have slight variations. All of the layers are relatively evenly placed in relation to one another. Most of the shapes of the layers are nearly perfect rectangles. This spacing, placement, and shapes of each layer provides the viewer with nice, neat parallel lines. These parallel lines give the page a sense of clear cut crispness even though one or two of the edges of the parchment layers is folded over or slightly torn and the patterns do not fully resemble crispness. Therefore, the line, shape, and textured pattern used in this page give it a desirable balance through subtle contrast.
Light and shadow are also successfully utilized in this website. The page is lit brightly, but some shadows are still visible. The slight shadows underneath the paper and fabric-like layers provide a sense of depth in a vague but interesting way. This gives a 3D effect to the page without overkill. The shadow does not distract the viewer from the importance of the text and major message of the page. And, the light only emphasizes the significant portions of the site.
All of these elements work simultaneously to create a wonderful webpage. The shapes that the designer chose create parallel lines, successfully relaying crispness. This is contrasted by an earthy fabric textured pattern. These two elements work as cogs in the success of the overall piece. The light and shadow also contribute. The brightness of the page relays a certain mood to the viewer, and the subtle shadows provide depth to the webpage. Overall, this website successfully utilizes all of these elements.
Comments off
Texture-Paige Snider
At bridge55.com, bricks are used to create texture behind text and pictures. At the top of the page, the bricks are cut out to show links, texts, and pictures. By cutting out the bricks, it looks like you are looking out of a building and into a sky with fireworks going off. Lines, like where the brick ends, create a constant flow for the viewers eyes. This makes the site easy to ready and understand.
Comments off
Texture Webpage
Many web designers try to portray many points when trying to showcase a website and creating texture is one technique that web designers use to create great graphics in a webpage and create a realistic feel to the viewers. The website www.carbonica.org texture is very organic. The overall background of the website look as a paper bag texture. This creates depth with the information setting on top of the background.
The web designer than created a burlap sack texture under the paper texture that includes the information about the website. The web designer also created tree and hill graphics on top of the burlap sack texture, which makes it, appear three-dimensional.
Also, on the texture of the paper the designer made the tip of the paper bend to make it seem realistic.
The texture within this website has an environmental feel and this appeals to the concept of the website. The texture creates appeal to the website. Because of the texture of the website, without the information, one will have the feel that the website is going to be environmental friendly.
This texture for the website goes very well for the information provided on the website, and texture makes the overall appeal of the website very appealing.
Comments off
Ernest Hemingway Collection
- Pick one site from http://sixrevisions.com/ and review its texture. How does the site use line & shape, light and shadow and patterns to give their page texture.
The Hemingway Collection site uses light, shape, and line in a very realistic way. The site gives the illusion that one is sitting over a desk, as we see the shapes of the images laying flat against the table surface. Its assumed that the surface is a table because the coins and coffee cup are seen from above. The light seems to be generated from above and also from the top of the frame, giving the items a soft shadow, which is necessary to make them seem real. Shadow helps to pull the images away from the background and shows that the images are placed on different levels overlapping each other. The lines of the file that contains the information about Hemingway brings the viewer’s eye down the left side at all the objects, and also across the top of the file to bring attention to the navigation bar. The subtle texture of the background and paper combined with the use of shadow and light are very effective in giving the page a vantage point. Its safe to say that the overall design of the site is simple, but the effects placed on the images provide enough effect to create a realistic feel to the scene that is placed before the viewer.
Comments off
Miles Dowsett
This webpage would draw peoples attention for many reasons. One because of the light opaque background with the bold red text. After exploring the site more, one begins to realize that the shapes and lines in the background is what really draws me into this sites layout. On the background there is a delicate design that gives this webpage volume. This design is at a light opacity so it is just a subtle design. If the design was at its full opacity, then it would be overbearing and take away from everything else on the webpage.
Towards the top of the page, the color begins to become a little bit darker and rougher. The edges of the page have a jagged shape that gives the webpage texture. The middle of the page where the text is located, is hi lighted with a brighter color to draw the audience into the text. The outside of the page has a darker color which gives the page a glowing sort of look. Although one might say this webpage is simple with not much design, not having much design is what really makes this webpage work.
Comments off
texture
This page uses layering to help give the page texture and make sections of the page stand out from others. They also use rounded edges around subtitles and sections, which help give the page depth. The subtitles on the right hand side draw a your eye to them because they are more appealing and they are backed by colors that make them pop. The background of the website looks textured because it resembles hardwood floor and it shows the grain of the wood. The main picture that looks like a postcard really shows texture too with the way the border is colored. By the edges not being precise, it makes you feel like it’s a real postcard. The website is very appealing and eye catching. The page is very bright and looks lit, it definitely fits the main purpose of the website, it makes you feel like you are already part of Hawaii.
Comments off
Bi-weelky Review
Bi-weekly review3:
The website I choose is called Geekthletics. The site uses of color works really well, it uses 3 main colors that are; Pink, White and purplish pink, because of this, the overall look of the site is really homogeneous. As far as the navigation is concern, it is pretty simple to navigate, the user can choose from 4 different options by clicking on small circular icons, at the bottom of the page there’s a quick description of what Geektletics actually is and also couples different links. Whenever you click on an icon, you are taken to a sub part of the website. For examples if you click on apparel you are redirected to a page that display different clothes that they sell, at this point the navigation become s much more like a regular retail web site, you have option to put items in your cart then check out to pay. Overall the web site has a very efficient design, it keeps it simple and go straight to the point, it is also fairly easy to navigate.
Comments off
Webpage Template Bloom
Comments off
Comic Sans Criminal
For my bi-weekly review, I chose to review the Comic Sans Criminal website. I was already familiar with the site, having seen images from it on social media websites such as Facebook and Twitter. At first, I noticed that each page is a different, calming color (though two of the colors are used twice). The first page tells you to click anywhere on the page to continue, and sets the page navigation for the entire site. You can either scroll, or click anywhere on the pages. There is also a static menu at the top, which has external links to alternative fonts, font software, and stickers and posters. The link on the far left takes you back to the very top of the page. The overall mood of the site is calm and quirky, as intended. The site guides the user’s eye steadily downward. The text is appropriately centered and not long and drawn out on the page, which works with the page’s orientation nicely.
Comments off
Bill Paterson Hydraulic Fracturing
Hydraulic Fracturing-
What really strikes me about this site is that it is excellent graphic design that is well transferred over in to code and function. The colors all work well and do not compete to much against each other, they flow and accent each other well. The attention to detail on this site is very evident, from the shadow on the truck, to the transition of light to dark browns while scrolling on the page. The detail is very well done and clean. Scrolling on the page is fairly easy and logical, the pop up effects for the different fact is also well done and clear. The site is easy to follow and put good emphases on the information that matter and gives good background visuals to help explain its message.
Comments off
Comic Sans Criminal
ComicSansCriminal.com is a one page site that has championed a campaign to stop the inappropriate use of the font “Comic Sans”. The site is a simple concept and has a user-friendly, simple layout. Comic Sans Criminal is one page but feels as though it is made up of several pages. When one first enters the site the page seems whole and complete. Visitors can either scroll down through the following sections or they can simply follow the on-screen directions and click anywhere to continue on. The rest of the site is separated by different colored sections that take up the entire browser window. The content is centered and easy to read if not just a little boring. Upon clicking on the page the browser window scrolls down until the next colored section takes up the entire space and again the content is centered and clear. This separation between sections of content makes for an easy to read and easy to follow site that feels less like a one page site and more like a multiple page site. The content is very clear to even the least web savvy people. At the bottom of the site you can print and sign a pledge to use Comic Sans in the way that the site’s creators deem appropriate and you can send the site to other people that you believe use the font incorrectly. At the top of the page, no matter what section you are in, you are able to click on links that take you to other content such as alternative fonts for dislexia and other font resources on outside pages. All-in-all the site is incredibly user-friendly; just click to scroll down. The website also has a clear message in well organized content and a fun message.
Comments off
Third bi-weekly review (onepagelove.com)
In this week’s bi-weekly review, I decided to discus the design techniques used on the site www.leaderstheconference.com. The website was created by Grayden Poper for an organization called The Resolved Church. Different forms of multimedia are used to illustrate the elements of a conference hosted by The Resolved Church. The elements are situated in a “list” format, which forces the reader to scroll down the page in order to read more information. The focal point of the page is a silhouette of a man in the background that guides the viewer down the page, along with the placement of the information. The silhouette is the reason for the viewer to navigate through the page a specific direction, in contrast to using color.
The range of colors is limited to very few colors: black, white, gray, red, and yellow. All colors consist of a high-density texture that adds visual appeal; in addition every color has been faded in order to weaken the intensity of the color. The red has been toned down but still attracts the viewer’s attention because of the grayish background. Since the red is very different, it stands out from the rest of the content on the page, which creates emotions of pride, fortitude, or confidence. Those emotions are important to influence the viewer to join the conference, because there will be leaders from all over the U.S. Also, yellow is used to emphasize the titles and names along with tracking; the designer increased the space between the letters. Overall, this was a strong design because of the simple color palette and the use of texture to tie all of the colors together.
Comments off
Grayden Poper: One Page Review
Grayden Poper is an interactive designer with a one page portfolio website. Poper uses color to attract viewer to his website. Bright green, blue, red and yellow are used as a main color scheme to attract attention. These bright colors are also placed on a black background, which stands for power. The website also uses a lot of geometric shapes, to attract attention. He has even listed that shapes inspire him. The artwork he has listed “pops” off the page because it is placed on the black background. The heading text on the website is extremely large font size. Also the artwork he chooses to display is very large and takes up the whole screen. The size of the text and the images, paired with the bright colors, is a lot for the viewer to take in. Poper may benefit from scaling down some of the images of his artwork.
Along with the bright colors, Grayden Poper portfolio website is unique because it is a one page website that scrolls down. Viewer scroll down to see Poper’s work, and his random ideas about design. Each section is separated with a large heading. Poper also has a right-hand side bar that allows the viewer to click on specific artwork, rather than scrolling through them all. Although the page is scroll down oriented, on a 15-inch Mac Book Pro, viewers are given the option to scroll left and right. This scroll is around ½ inch so it confuses the viewer. It seems like there should be something more to the right to look at but there is not. The scrolling is also confusing because Poper places his “design thoughts” randomly in-between his artworks. When the viewer is only expecting artwork, the design thoughts look out of place, and are ignored.
Grayden Poper has a website that is a cry for attention. Poper has designed a portfolio that screams look at me and what I can do. The bright blue, green, red and yellow will bring the viewer in making them feel comfortable. The black background gives Poper a sense of importance. The scrolling portfolio sets him apart from every other interactive designer you see today. The real test is how much business this web site gains him.
Comments off
Single Page Review
The site that I reviewed was the Strongarbh House. This website is very creative when you enter the site. There is a lot of color and variety that draws the viewer into the site. There are images that move as a side show when you enter the site. I think that this drawls me right to the site. The images are black and white and really make the site come to life. The web page has a navigation on the top of each section that you can click and it will automatically scroll down to the part that you clicked, or you can just scroll down and it will also take you through the whole page. This feature really makes it very easy to navigate. The website is also divided into different colors, and they repeat the colors for the different sections. The colors go with each other so there is a flow of style throughout the site. We can see that the colors make it look like a single page website. They also designed the website placing pictures at the end of each section so the people that are navigating know what to expect when looking at the different sections. Also as you navigate the site towards the bottom, the contact info is in different font and size to catch your attention. So when you exit the site you remember what the experience was like. Overall this single page site is very simple and gets the point across to the viewer. The style, color, and simplictity really makes the site stand out and makes you want to read and scroll to find out what it has to offer.
Comments off
One Page Love
I picked to look at the Switch Wine website. Going through the pages, this one jumped at me the most. The sites use of color is very colorful and really draws the viewer into the page. The colors of each page change as you scroll right to left. The use of graphics that come in when you get to the second section of the page is really neat and makes you want to see how the pictures relate to the information. Like i said the page reads left to right. Also if the viewer were to try and scroll up and down it still moves the page to the left or right. It starts with the title page which has the prime information on what the site is all about. This page has a good vibe and some graphics that really brings in the viewer. It is a simple easy maneuvering site with all the information easily found.
Comments off
Bi-Weekly Review 3
For my single page review I picked, Comic Sans Criminal. The website is very colorful when the viewer keeps scrolling down to view the page. The site uses the color to help the viewer know when one comic ends and another one begins. The tone of the website tries to be funny to the viewer and the color pushes the viewer to read on. The viewer could either scroll down or click anywhere to continue to the next joke.
I did ind this website entertainment with some of the jokes they had on the page and very colorful.
Comments off
Flight of the fireflies, bi-weekly review by Alex Antonacci
After looking through numerous sites on one page love I finally picked one to review, flight of the fireflies. It was simple, visually interesting and a pleasure to scroll through. When opening the page the user first sees a quite dark blue-grey background with faint white stars. In the front there is a cluster of yellow spots to represent the fireflies and a white arrow to direct you where to scroll.
When scrolling down the dark blue color becomes progressively lighter and the stars are replaced with clouds. The slow change to a brighter tone of blue represents the scene of night turning into day. The fireflies roam from one side of the page to the other when scrolling; this is the primary guide for the users eye. When the user hits the bottom of the page the fireflies form the words flight of the fireflies. Underneath the firefly formation a video is placed with a dark green field and a black tree line in the distance.
Comments off
Single Page Website: “The Better Chip” [http://www.thebetterchip.com/]
After searching and flipping through various single page websites on onepagelove.com, “The Better Chip” was no doubt the one that spoke to me. The simplicity of the homepage is not only easy to read, but it is also easy to figure out.
When you are directed initially to the site and waiting for the contents to load, a graphic is shown that reads, “Be Patient…You’ll Be Crunching in No Time.” This clever message engaged my interest right off the bat. It was entertaining to me a viewer that had no knowledge on the product.
After entering the site, the graphics and color set the tone immediately. The soft green grass that fills the lower half of the page give a feeling of nature and the outdoors, which then turns into a very organic feeling. The sky’s soft blue and grayish upper and lower menu bars also add to this organic feeling. Even the font type appears very natural and soft, which also complements this feeling.
Another big aspect of the webpage that sets the tone is the texture of the four main chips. The crisp clarity of the photos is evident because the chip looks almost as if it is coming off the page. The texture of the sweet onion, jalapeno, red pepper, and fresh corn look organically delicious.
As far as the navigation, as the viewer clicks on each chip, a drop down tab appears at the top of the screen and practically takes over the page. From there, you are able to read little tidbits about each flavor and view graphically designed photos. There are clickable arrows on the right and left of the tab to flick through and learn about the four flavors. Once the viewer clicks on a flavor, the drop down tab remains there on the screen for other viewing. You can click on the top bar on, “About,” “Products,” “FAQ,” “Where to Buy,” and “Contact,” for other information about the product.
Although simple, “The Better Chip,” seemed to speak to me. The tone is definitely achieved through the color palate and graphics, and the navigation with clickable arrows is extremely easy to function and use.
Comments off
One page website- Trip the Mind and Shine
I browsed through the One Page Love site looking for a website that I would most want my own to resemble when I put it together. The site I found to be the most interesting to scroll through was Michelle Thorpe’s, named Trip the Mind and Shine. Navigation through the site is very easy, as there are next and back buttons, which when pushed causes the page to appear as though someone is walking along a wall looking at pasted up posters. Each poster goes into great detail about what she does and the kind of photographs she takes. The format allows her to rely heavily on imagery without the site appearing cluttered. Widgets placed within each poster allow the viewer to explore even more of her photographs in slideshows and scrolling windows. All her links navigate to the corresponding website, such as her twitter, flickr, and facebook. I find this website to be both interesting and well made, as I had no problem using it and I found myself wanting to explore her work more.
Comments off
Single Page Website
The Website I picked was Jamie and Dan’s Big Day. This website is very creative is an invitation for their wedding and the page is a single page the goes vertically down. The web page has a navigation on the top of each section that you can click and it will automatically scroll down to the part that you clicked, or you can just scroll down and it will also take you trough the whole page. The page is divided in 6 sections each part is something about their wedding saying either the day, the place, the hotel you can stay, etc. The website is also divided in 3 different colors, and they repeat the colors for the 6 different sections. The three colors go with each other so is not an odd color pretending that is just another page. We can see that the colors make look like a single page website. They also designed the website placing pictures of the couple at the end of each section so the people that are navigating know where the content ends for each section.
Comments off
Bi-Weekly Review 3- Paige Neat
For the third bi-weekly review I chose to examine the Creative Rocket website. This site is very simplistic in nature yet still appealing. The color scheme of the site is mainly black and white, creating a sense of neat crispness. Though mainly black and white, the site has small splashes of color. This works to Creative Rocket’s benefit. The contrast of the plain grays and the vibrant colors generate more emphasis on the important items in color. There is a very delicate balance in the site since there is only one splash of color. It is possible for some viewers to remain stuck on the spot of color and not fluently graze over the entire site. But, the contrast of the dark black and bright white of the non color portion of the site may help the viewer’s eye to recover from this rut. I noticed that my eyes flowed evenly over the page, and I believe that this is due to the site’s contrast and simplicity. The large font also helped to pull my eye around the page.
The site contains a scroll bar along the right of the page. This also allows the viewer to quickly and easily navigate through the site. This control allows the site to provide more content than just the initial screen view. The site also has many possible links to other important parts of the site. These links are made very clear, and this simplicity also helps the site. Overall, Creative Rocket is a site which utilizes color and navigation tools to compile a successful website.
Comments off
Switch Wine
Switch Wine is a company that creates Australian certified organic wines. There are three navigation options at the top to scroll through on the one page site: ‘About Switch’, ‘The Wines’, and ‘Contact.’ However, the viewer can freely scroll to the left (or to the right if you’re on the center or end of the page) if they choose to do so. The colors used are nature inspired, along with a black accent. Colors that are used include blue, green,yellow, white and a sand color. These colors help play along with both the organic and Australian factors, because they are very clean and natural. The black accents help guide users along the website, pointing them in the right direction. (There is literally a big arrow pointing to the right on the homepage.) The contrast engages users and guides them along the site by showing how to properly read/use the one page website. Yellow, sand, and white contrast well against the blues so viewers can be shown information and text accordingly. The about Switch page uses a blue background with mainly black accents as graphics and lighter color text to show enough contrast to help guide viewers around the page. The next scroll option is a wine list offered by the company. The background is black, the text is white, and the images are of the blue and green bottles. Though the color of the site changed, the same scheme is being used to help tie everything together. Contact is the last part of the website, and uses more of the yellow, which has been an accent color throughout the site’s design until ‘Contact’. Each part of the site uses the same colors, but with variations of which one is the most dominant. The overall color combination of Switch Wine is appropriate for an organic product from Australia.
Comments off
Bi-Weekly Review 3
Austen Czapla
Bi-Weekly Review 3
Jeremy Mansfield Site
Upon first looking at Mansfield’s one page site, I was confused to was the purpose behind it was. At first I thought it was a site to sell ammunition for guns. After reading all the information on the page, I figured out that it was a site advertising his design. The bullets at the top of the page, lead me to that first assumption, but I realized they were there because he is from the south and he is going for the southern cowboy theme. The color scheme on the site is really good though, in my opinion. It is a very bold color, but is also really easy on my eyes at the same time. I really like the texture added to the background, I think it works better than a solid background. My when all over the place when I first looked at the site, It took me awhile to get a grasp and figure out what I was looking at. The text colors compliment the background colors really well. Although his site isn’t very long, scroll wise, its very effective with all the elements it brings to the table. It is a one page site, but he has links that lead you to all of his social media sites like twitter, facebook and vimeo. Overall, I think the site is very well put together, and all the aspects compliment each other very well.
Comments off
one page review
The website I chose was called Heckuva’ Frontier Wranglin’ with simply good css. I feel like the sites use of color fits very well. I like the way the website sticks to only three colors. It’s not too much going on and it’s still eye catching. I like how the websites titles are bigger and bolder than the rest of the text. One small thing I like about this website is that next to the titles it has a symbol that tells what that section is about. It’s a nice little edition that adds to the website. The page navigates almost like a Facebook or myspace page. It has the about me section and then contact information and some extra listings. The user has to scroll up and down to navigate the page. Overall I like the page, I think the type face works really well with this page and I like how it’s very simple but straight forward. I would like to see it a bit longer though it’s really short and there isn’t much detail to it.
Comments off
Bi-weekly review- Single page website critique
The website had a gray background with gray text with black outlining for the title.. This made the site very easy to read. However, the dimming effect on the pictures was kind of confusing. i wasn’t sure if I could click on them until I got down to the bottom of the page where there was an explanation of the origins of the pictures and how to get the pictures. I think the page flowed easily and could be followed. But the pictures where kind of small even though you could click on the to make them bigger I think it would have been better to make the pictures a little bit bigger. On this site, the user has to simply scroll up and down to go from content to content.
Comments off
Single Page Site Critique
I chose to look at the firefly single page website. Out of all of the sites to choose from, this one caught my eye first. The sites use of color is what caught my attention. The background is purple and there is a pink/orangish circular gradient in the center. There are also little pink colored dots that move around the screen. They are portraying fireflies. Since these “fireflies” are moving around the page, it makes my eyes move with them and I see all of the page. This web page reads from top to bottom. It starts as the title, moves down to the search bar, and then finally moves to the content information. The user does not have to scroll left or right, just up and down.
I find this page very easy and fun to look at. It is easy to gather all of the information in a short period of time. Also the use of different fonts and the color scheme make me want to look at it more.
Comments off
Single Page Website-Nick Evanko
The site I chose to observe was twofishillustration.com. This site was created by a designer who’s name only appeared as Jon Doe. On the single page website his work is displayed as well as a brief profile description as to how he got started in his work. At first glance, the site’s header “Creating Stuff Since 1984,” was quite hard to make out due to it’s white letter color against a light grey background. I had to highlight the title just so I could read it clearly. The rest of the site was very interesting. The main attraction was the artists work, which was displayed in a black, white and grayish tone and when the mouse hovered over it, it changed to full color, therefore drawing in the viewer’s attention on the selected item. The mix of black and white to color was an interesting approach I found to be effective in drawing the viewer in. The black and white is a calming tone, and when the color appears, it creates excitement in the viewer.
The designer also made it very easy to navigate the single page with the use of header options at the top of the page such as, Introduction, My Work, and Profile, that when clicked, directed you to the desired section, without having to search with the scroll bar. This makes for fast, efficient navigation that becomes useful when viewing a large single paged site. The designer also used a great deal of negative space, especially towards the bottom, to separate the information so that it does not blend together and create confusion for the viewer. Overall the site was very effective and well designed.
Comments off
Bi-Weekly Review Single Page Website
Elliott Burns
Web Design
Bi-Weekly 3
February 12, 2012
For my single page website I choose http://www.dura-edge.com/. This site is for a company that specializes in soils for athletic stadiums. As such the color pallet of this sight is very earthy with rich browns and greens. The color choice gives the site a very natural feel and makes it seem like something traditional or correct for sports with a history. The most intense colors are at the top of the page where the company lists key facts about its business that might entice a potential customer.
The layout of the site is a top to bottom scroll but it also has a ribbon across the top to take you immediately to a particular section of the page. The page is laid out from top to bottom with information at the top about who they do the work for. These are big name sports teams and will definitely impress a visitor. Then further down the page discusses how it maintains a proper athletic stadium. After that it explains the products that dura-edge sells to make this perfect soil happen. Finally at the bottom of the page after the visitor has been impressed and informed all they can on dura-max they come to the contact section. This will allow them to buy the dura-max product that they have been so impressed with from reading about it.
Comments off