Starbucks Coffee vs Dunkin’ Donuts

The first site I visited was Starbucks. It was very simple and plain, but not in a bad way. There is one large picture shown and along the top there are drop down tabs with large sub menu’s inside the tabs. I found it hard to navigate some of these tabs because the headings inside them were white and so were the options under the headings. Besides the picture one the homepage, there is nothing that really stood out to me in any way. I had a huge problem with the way everything was positioned on the page. The whole site is set from the left side of the page, which was very hard on my eyes. That was the main problem I had with the site, but everything else went very smooth. The one thing that was easy in the eye was the colors. The colors were primarily black, white and grey, besides Starbucks trademark green. Over all the site was good, but definitely could have used a little more character, in my opinion.

Next, I visited Dunkin’ Donuts. Upon the first look of their site, I was blown away, but not surprised that they used a lot of their trademark, orange color scheme. Like Starbucks, Dunkin’ Donuts site also consisted of a large picture with drop down tabs above it. I was able to navigate the tabs on Dunkin’ Donuts site far easier that Starbucks. The headings inside the tabs were a different color from the link, which made all the difference in my eyes. The thing that made Dunkin Donuts better that Starbucks was that the site had a centered layout, which was much easier on my eyes than Starbucks site which was based off the left side of the screen. The only problem I had with Dunkin’ Donuts was the colors were to bright for my eyes, but that is nothing that can be chaged due to the fact that orange is their signature color. Overall Both sites had there pros and cons but If I had to pick on, I think I would pick Starbucks. I would be able to get used to the site being on the left over the bright colors of Starbucks.